Contents
Introduction 2- Strategy Mix of MYDIN 2
- Strategy Mix of Tesco, Malaysia 4
- Comparison of Retail Strategies of Mydin and Tesco 5
- Analysis of the Performances of Mydin and Tesco 7
- Conclusion 8
- References 9
Description
The paper discusses the strategy mix of Mydin, the largest local retail chain and Tesco, which is one of the largest international retail chains for their hypermarket business model. The paper compares the strategies of both the organization and analyzes on which organization has the potential to perform better.
