Contents
Introduction
About Hay Steel supplies 4
Stakeholders of Hay Steel Supplies 5
Strategic Planning 5
Business Ethics and Social responsibility 6
External Environmental Analysis of Hay Steel Supplies………………………………………… 7
PESTEL Analysis for the Macro Environmental Analysis 7
Porters Five Forces Model for Micro Environmental Analysis 7
Internal Environmental Analysis of Hay Steel Supplies 9
Porters Generic Model 10
Conclusion 10
Description
This paper focuses on understanding the strategic management activities and aims of Hay Steel Supplies, which sells steel to the public, while also operating a medium size steel fabrication and repairs workshop. The theoretical concepts of strategic management will also be contrasted with the practical considerations of strategic management of the business.