Contents

• Introduction
• Brief outline of current marketing strategy
• Market life cycle of the product
• Marketing strategy
• Marketing objectives
• Implementation
• Marketing mix
• Marketing strategy for promotion
• Other elements in the mix
• Bibliography

Description

The ad agency focuses on the availability of new ideas and good creative work. Conceptualization of novel ideas is the driving force for pioneering innovative communication processes. That is why; the organization spiritedly embraces the advanced digital world. Technology opens up new routes and multiple channels for expanding the prospects of profitable marketing. With innovation as the agency’s standing platform, the organization aims at brand pioneering. There are efficient scope and environment for creativity in the ad agency. The company looks for new big brand ideas with the opportunities of various creative awards. The world is a small village, thanks to the progressive development of technology. Being in a global network, the organization gains much confidence as well as competitive advantages over other companies.