Contents
Introduction 3- About Virgin Blue 3
- Need for Change 4
- Changes Initiated 5
- Applying Kotter’s Change Model to Virgin Blue Airlines 7
- Conclusion 14
- References 15
Description
This report is based on the following requirement –
Based on the article ‘Virgin Blue unveils more changes’ available in the folder you will need to prepare a change management that draws upon the change theories and models covered in the course this term.
The report should identify the nature and need for change and propose change strategies that could be reasonably considered by the organisation. The report should also discuss the challenges the managers might face when initiating the change, providing strategies on how they might effectively manage the change process.
