Contents
Introduction 2
Law of Effect 3
Reinforcement 3
Conditions of Application 3
Alternative consequences 3
Advantages and Disadvantages of Behaviour Modification 5
Limitations 5
Reference 6
Description
Through this article we shall try to understand the why managers in corporate are now started to take interest in understanding behavior of their employees working in the organization. Many researches reveal that Behavior Modification can act as a useful management tool in shaping human behavior if used with proper methods and techniques. We shall make an attempt to draw basic steps involved in carrying out behavior modification techniques. Apart from this, we shall also see some advantages and disadvantages of Behavior Modification tool