Contents

• Introduction 3
• Company Overview-Ooredoo 3
• Study of the Industry Environment 4
• Rivalries and their competitive position 4
• Market Share 6
• Existing and Upcoming Business Trends 7
• Porter’s 5 Forces Examination 8
• Risk of entry by New Prospective Participants 9
• Negotiating Ability of Consumers 9
• Negotiating Ability of Traders 9
• Threat from Alternates 10
• Existing Intensity of Competition 11
• Internal Analysis of the Business 11
• Existing Strategic Positions and Approach 11
• Resources and capabilities 12
• Distinctiveness of the firm 14
• Assessment of the Possible Policies 15
• Corporate Level 15
• Infiltration of the Market 16
• Expansion of Brands 16
• Expansion of the Selling Place 16
• Diversification 17
• Business Level 17
• Cost Leadership Strategy 18
• Differentiation Strategy 18
• Focus Strategy 18
• Recommendation 18
• Conclusion 19
• References 20

Description

In order to understand the functioning of a company initially it is important to understand the environment in which it operates. The atmosphere wherein a particular industry runs is very crucial due to its well-built scope which provides the company to fight against its competitors. This business background is principally classified into two segments which are domestic as well as exterior. Domestic surroundings are those facets that are present exist within a group as well as are below its control on the other hand exterior surroundings includes of tangential facets further than managerial power. For any association it is as a result indispensable to follow its actions to achieve long run sustainability by striking poise connecting both the facets which are carried out by means of its intentional loom. With the increase in the rivalry as well as modifying purchaser fondness the companies have to be very cautious while desiring their approaches (Prof. Dr. J., 2015).
The important axiom of this research study is to establish a variety of peripheral along with interior facets that provides an impact over the tactical point of reference of the case association. The association selected for the purpose of this study is Ooredoo, which is considered to be as one of the biggest players in telecommunications division from Qatar having worldwide existence.